Unread, a "vigorous publisher" is shifting focus to becoming a "content and reading service provider".

 

Moving ahead, Unread wants to combine its use of the internet and publishing to do creative marketing with the help of a social network, and establish a community and membership system to keep the connection with its customers.

 

Speaking about Unread's plans, Han Zhi, its CEO, says: "We want to keep to the principle of being interesting, and to seek cooperation with others as an open platform."

 

 

Source: Chinadaily