International Journal of Marine Science 2016, Vol.6, No.6, 1-10
5
learning environment to increase their knowledge and understanding of coastal-management that affect people's
attitudes (Liawa, & Huang, 2013).
Finally, analyzed and discussed the weaknesses of the parameters of a societal communication.
Figure 1 Samudra Baru and Tanjung Pakis Beach, Karawang, Indonesia, 2016
Result and Discussion
Under conditions of sustainability, the performance part of co-management is a social-communication does not
show the outcome is so strong as to inform and raise awareness of local communities on conserving the coast and
keep the survival of coral reefs, sea-grass beds and ornamental fish (Table 1). Other indicators indicated that there
were weak preparation and interactive learning about the coastal-tourism and marine tourism. The substances of
this training are all matters related to beach-sustainable tourism that aim to minimize the negative impacts and
increase efforts to coastal areas based on the natural environment (Indonesia Investment Coordinating Board,
2013), by harmonizing environmental policy of tourism development, the necessary social-communication. At
present, the business is still not so effective, especially in terms of social communication interactions. Despite
these efforts is quite strong and implemented through the promotion of sustainable tourism, but the coastal
environment-tourism still gets negative environmental impacts both from the earth and from the sea side. Actually,
the government can in contrast improve their social communication benefits by empowering the communities to
implement conservation in the region which include; the introduction, dissemination and sustainability campaigns
and equipped with regional training facilities. It can also be developed through the promotion of
sustainable-tourism. Finally, social communication is beneficial to increase the awareness of stakeholders in
managing coastal tourist destinations that involve stakeholders in strengthening the information about
sustainability (Liu and Mwanza, 2014).
Table 1 Social Communication - Samudra Baru and Tanjung Pakis beach
No.
Samudra Baru - Tanjung Pakis beach
Value
% Freq
1
Informing
41
0.4227
2
Raising awareness
32
0.3299
3
Training
10
0.1031
4
Interactive learning
14
0.1443
Kappa Coefficient = 0.5389
