Journal of Tea Science Research, 2024, Vol.14, No.2, 123-133 http://hortherbpublisher.com/index.php/jtsr 131 products that meet consumer demand is essential. Enhancing consumer awareness of Yerba Mate's health benefits and cultural significance through targeted marketing and educational campaigns can also boost its market appeal. Research in health policy and cultural preservation is also of significant importance. Policymakers should consider incorporating Yerba Mate into dietary guidelines, emphasizing its health benefits while addressing potential risks associated with high-temperature consumption. Funding for research on the health impacts of Yerba Mate should be prioritized. Efforts to support and promote the cultural heritage of Yerba Mate, including the preservation of traditional practices and recognition of indigenous communities' contributions, are essential. Cultural exchange programs and collaborations with local artisans can help maintain the cultural identity associated with Yerba Mate. As Yerba Mate's popularity continues to grow globally, ensuring the fair distribution of its cultural and economic benefits is crucial, promoting fair trade and sustainable practices in international markets. In summary, Yerba Mate is a valuable plant offering numerous benefits. Through comprehensive research and the sustainable development of the Yerba Mate industry, guided by ethical and environmental principles, its global influence can be enhanced while preserving its rich cultural heritage. Acknowledgments Author thanks the two anonymous reviewers for their feedback on the manuscript of this study. Conflict of Interest Disclosure The author affirms that this research was conducted without any commercial or financial relationships that could be construed as a potential conflict of interest. References Alwang J., Villacis A., and Barrera V., 2022, Credence attributes and opportunities: Yerba Mate in Paraguay, pp.1-32. https://doi.org/10.18235/0003962 Antonio-Bonfatti Junior E., Cristina-Lengowski E., and Paiano-Linzmeier W., 2021, Economic response of fertilization in yerba mate, Revista Forestal Mesoamericana Kurú, 18(42): 81-87. https://doi.org/10.18845/RFMK.V16I42.5541 Balsan G., Pellanda L.C., Sausen G., Galarraga T., Zaffari D., Pontin B., and Portal V.L., 2019, Effect of yerba mate and green tea on paraoxonase and leptin levels in patients affected by overweight or obesity and dyslipidemia: a randomized clinical trial, Nutrition Journal, 18: 1-10. https://doi.org/10.1186/s12937-018-0426-y Bastos M.C., Cherobim V.F., Reissmann C.B., Kaseker J.F., and Gaiad S., 2018, Yerba mate: nutrient levels and quality of the beverage depending on the harvest season, Journal of Food Composition and Analysis, 69: 1-6. https://doi.org/10.1016/J.JFCA.2018.01.019 Berté K.A., Beux M.R., Spada P.K., Salvador M., and Hoffmann-Ribani R., 2011, Chemical composition and antioxidant activity of yerba-mate (Ilex paraguariensis A. St.-Hil., Aquifoliaceae) extract as obtained by spray drying, Journal of Agricultural and Food Chemistry, 59(10): 5523-5527. https://doi.org/10.1021/jf2008343 Côrrea V., Gonçalves G., Sá-Nakanishi A., Ferreira I., Barros L., Días M., Koehnlein E., Souza C., Bracht A., and Peralta R., 2017, Effects of in vitro digestion and in vitro colonic fermentation on stability and functional properties of yerba mate (Ilex paraguariensis A. St. Hil.) beverages, Food Chemistry, 237: 453-460. https://doi.org/10.1016/j.foodchem.2017.05.125 De Morais E.C., Stefanuto A., Klein G.A., Boaventura B.C., De Andrade F., Wazlawik E., Pietro P., Maraschin M., and Silva E., 2009, Consumption of yerba mate (Ilex paraguariensis) improves serum lipid parameters in healthy dyslipidemic subjects and provides an additional LDL-cholesterol reduction in individuals on statin therapy, Journal of Agricultural and Food Chemistry, 57(18): 8316-8324. https://doi.org/10.1021/jf901660g Elorriaga N., Poggio R., Gutierrez L., Irazola V., Defagó M., Corrmick G., Danaei G., Mozaffarian D., and Rubinstein A., 2015, Abstract P215: Associations of yerba mate tea drinking with blood lipids, apolipoproteins, and C-reactive protein among South American adults, Circulation, 131(suppl_1): AP215-AP215. Fayad E., El-Sawalhi S., Azizi L., Beyrouthy M., and Abdel-Massih R.M., 2020, Yerba mate (Ilex paraguariensis) a potential food antibacterial agent and combination assays with different classes of antibiotics, LWT, 125: 109267. https://doi.org/10.1016/J.LWT.2020.109267
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