Maize Genomics and Genetics 2025, Vol.16, No.3, 149-166 http://cropscipublisher.com/index.php/mgg 157 in the vacuum packaging preservation test, and the quality remained at a high level after steaming, indicating that it is suitable for processing and value-added. Based on the feedback from all parties, it can be considered that the new varieties of fresh corn introduced by Linhai City have a high market acceptance: consumers love to eat, growers are willing to plant, and companies are optimistic. This has laid a market foundation for the next step of large-scale promotion. Of course, continuous market publicity and brand cultivation are also necessary, such as holding a "Fruit Corn Picking Festival" in combination with Linhai's local tourism resources to increase the popularity and reputation of new varieties. The new high-quality fresh corn varieties are gaining wide popularity and recognition in the market for their outstanding appearance and flavor advantages, indicating that they have good prospects for promotion and application in coastal areas. 5 Case Study 5.1 Overview of the demonstration area Linhai Baishuiyang Town is located in the hilly coastal area of eastern Zhejiang. It is rich in mountain resources and has suitable light and temperature conditions, which is very suitable for the development of fresh corn production. In order to give full play to the resource and location advantages of Baishuiyang Town, Linhai City has launched a new fresh corn variety introduction test and demonstration and promotion project in recent years to screen out high-quality and efficient fresh corn varieties suitable for local planting and promote the healthy and sustainable development of the corn industry. Through many field visits, the project team selected Shuanglou Village, Baishuiyang Town as a demonstration base for new fresh corn varieties (Figure 2). Figure 2 Demonstration planting area for new varieties of fresh corn A demonstration planting area of 100 mu was established in Shuanglou Village, including a core demonstration area of 11.4 mu, and the demonstration varieties planted were 'Caitiannuo 168' and 'Zhetian 19'. In the autumn of 2022, four selected fresh corn varieties, 'Caitiannuo 168', 'Zhetian 19', 'Meiyu 25', and 'Jinyin 208', were promoted in the surrounding areas such as Le'an Village, Shuanglou Village, and Shanghu New Village in Baishuiyang Town. The cumulative demonstration area reached more than 300 mu, and the demonstration effect was good. The construction of the demonstration area has a clear phased expansion plan: after achieving phased planting results, the area will be further expanded to carry out high-yield and high-efficiency planting demonstrations, and it is planned to radiate and promote the selected varieties and supporting technologies to other towns in Linhai City to expand the influence of the green and efficient production model of fresh corn.
RkJQdWJsaXNoZXIy MjQ4ODYzNA==